“Urbatagirk” (The Book of Friday), which is the first Armenian printed book, holds an important value in Armenian culture. In medieval ages, people believed in its healing power. The book was also used as a talisman to protect from the evil eye. Some jewelry was also considered as a talisman. By combining this tradition with the elegant Armenian jewelry, we created “Talisman Shawl,” which is intended to give power and strength to its bearer.

St. Karapet monastery of Mush was one of the most well known and oldest monasteries in Western Armenia. It was considered as the 2nd biggest spiritual center after Echmiadzin. This monastery complex consists of churches and chapels. For ages, it served as an educational, writing and cultural center until its destruction in the early 20th century. Inspired by its eminence and distinction, ornaments of the remaining pieces were used in this work.

The dimensions of this product are 180 x 65 cm (about 70 x 25 in)

From 1658 to 1660, by the decree of Hakob Jughayetsi, Catolicos of All Armenians, Matheus Tsarents founded the Holy Etchmiadzin and St. Sargis Publishing Houses in Amsterdam. Soon after, in 1664, the leadership of the publishing house was transferred to Voskan Yerevantsi.

Thanks to his efforts, the first Armenian Bible was published in 1666. The book that was used for the translation was the Biblical copy of Hetum King of Cilicia, which was written in 1295. Voskan Yerevantsi edited this text from the Latin translation of Vulgata. The Voskanian Bible publication is considered one of the best examples of historic Armenian printing.

This scarf is made of polyester.

The dimensions of this product are 200 x 95 cm (about 78 x 37 in)

One of the most commending means of preserving a nation is creating an alphabet. The Armenian alphabet was created in the 5th century by the Armenian linguist and ecclesiastical leader, Mesrop Mashtots. The Armenian alphabet became the base for protecting the Armenian language and identity.Over centuries, miniature paintings started to appear, further embellishing the style of writing and the art of illuminated manuscripts.Inspired by the miniature paintings of the middle ages, we created “The Dream of Mastots” using gold, one of the essential colors in miniature paintings.

This scarf is made of 100% silk.

The dimensions of this product are 170 x 65 cm (about 62 x 27 in)

Armenian architecture is characterized as one of Armenia’s leading artistic expressions, rich with tradition and cultural identity. During the 3–4 centuries, architecture embarked on a new development period due to the state of political, socio-economical, ideological, and cultural circumstances. This work is inspired by Armenian architecture and stone carvings from the Mush region of Western Armenia.

The dimensions of this product are 180 x 65 cm (about 70 x 25 in)

Armenian illuminated manuscripts date from the Golden Age of Armenian art and literature in the 5th century. With their elaborate designs these manuscripts were not only a means for artistic expression, but exemplified the ever-present importance of religious awareness during that time. To signify the close relationship of this art form with that of the spiritual experience, excerpts from the esteemed “Book of Lamentations” of St. Gregory of Narek are arranged with the lettering taken from Armenian manuscript work and adorned with motifs from these manuscripts. They attempt to breathe new life into the remarkable ancient masterpieces of Armenian art and literature.

This scarf is made of 100% silk.

The dimensions of this product are 170 x 65 cm (about 62 x 27 in)