Our most popular shade, Butt Naked looks gorgeous on all skin tones. It applies smoothly for a full-coverage, opaque finish. Our liquid lipstick dries completely matte, and stays on for hours! This unique formula was developed to be long-wearing and hydrating while remaining 100% kiss-proof, transfer-proof and smudge-proof. The formula packs a punch of color and is exceptionally comfortable on the lips.

Butt Naked is perfect for any occasion! It pairs well with both a smokey eye and a natural look. It’s a universally flattering nude that you’ll reach for again and again.

Proudly cruelty-free, vegan, and made in the USA.

Meet your new favorite lipstick! Our liquid lipstick features a matte finish that feels like nothing on the lips. The quality is unparalleled, and the pigment is rich and nuanced.

Beach Bum is a sultry mauve nude. Dress it up, dress it down, wear it out on the town – trust us, you’ll be reaching for this one often. It has a gorgeous opaque finish that lasts all day long!

Our liquid matte lipstick lasts for hours, through meals, and even an evening out. Quick-drying and kiss-proof, Beach Bum is the perfect lipstick for any occasion.

Proudly cruelty-free, vegan, and made in the USA.